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New Houston Greenpeace ad opposes Shell Arctic drilling

By Molly Ryan
 –  Reporter, Houston Business Journal

Greenpeace, an environmentalist organization, recently posted a fake Shell Oil Co. billboard near downtown Houston that opposes the company’s Arctic drilling.

The Houston Chronicle reports that the billboard, which states, “You can’t run your SUV on cute. Let’s Go.” and features pictures of polar bears, mimics a traditional Shell advertisement. The billboard is also located near Shell’s U.S. headquarters in downtown Houston.

Greenpeace has other spoof Shell advertisements on a protest website, ArcticReady.com, which launched earlier this year. The Chronicle reports that the website looks like an authentic Shell website, and it includes an iceberg-zapping game and more spoof ads.

Environmentalist protesters have recently taken action against Shell at its locations throughout the world because of its planned drilling in the Arctic, off the coast of Alaska.

Because of past protests regarding Arctic drilling, Shell has a temporary restraining order barring Greenpeace from interfering with drilling rigs it will be using in the Arctic.

Earlier this week, reports surfaced that the U.S. Coast Guard needs at least $3 billion for additional vessels and equipment to help regulate Arctic drilling, and Shell also faced setbacks, including having a drillship drift out of control.