The website appears legitimate, at first glance, with Bank of America Corp.’s familiar blue-and-red logo, information about the Charlotte lender and a picture of its chief executive.
But the site – and a news release announcing it, purportedly from the bank – are bogus, Bank of America said.
The material, which showed up in some reporters’ inboxes Wednesday morning, said the bank had launched a new campaign, “Your Bank of America” to “reach out to the American public for guidelines on how banking should happen.” The news release linked to the phony website, which jabs at the bank on various issues, from its stock price decline in recent years to its environmental practices.
“We may not have all the answers,” the release said in a quote attributed to CEO Brian Moynihan. “But we’re confident that those answers exist.”
Bank of America spokesman Scott Silvestri said the announcement and website are not affiliated with the bank.
It’s not clear who is behind the effort. No group has taken credit, and calls to a phone number listed in the news release were not returned Wednesday.
The website details some of the bank’s troubles, including its mortgage-related lawsuits and ongoing foreclosure woes, and offers visitors the chance to create their own advertising campaign.
A fake letter, supposedly from Moynihan, waxes apologetic: “Today, it’s time to acknowledge that our Bank isn’t working anymore – not just for the market, but for people, our real customers,” it says.
It calls on taxpayers to share their ideas to “begin charting a course for this Bank – your course.”
Bank of America saw its share price slide nearly 60 percent last year amid continued problems related to a shaky economy, its 2008 purchase of Countrywide Financial Corp., and other troubles. But the stock has rebounded this year, closing at $8.92 Wednesday, up 60 percent for the year. The bank has also posted profits in recent quarters.
Bank of America releases its first-quarter results on Thursday.






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